Jan 232017

For many car shoppers, safety is a top priority. And, with so much advanced technology, cars are safer than ever. That is why the Insurance Institute for Highway Safety (IIHS) scores individual models on numerous safety attributes to help discerning shopper find the best of the best.

The IIHS has two levels of safety awards: Top Safety Pick and Top Safety Pick+. To earn the Top Safety Pick accolade, a vehicle has to achieve the top Good rating in all crash tests. In addition, it has to earn an Advanced or Superior rating for front crash prevention technology.

Toyota’s Top Safety Picks this year include the Toyota Yaris iA and Avalon.

To earn a Top Safety Pick+ rating, a vehicle also has to achieve a Good or Acceptable rating for its headlights. This year, Toyota brought home five Top Safety Pick+ honors. These models include the Toyota Prius v, Camry, RAV4, Prius, and Corolla.

Ever since the IIHS introduced its Top Safety Pick awards in 2006, Toyota has worked hard to make sure as many of its models are eligible for this award as it can. The Top Safety Pick+ designation was introduced in 2013 to give the best of the best their own category.

Come check out all of these excellent and safe Toyota models today at Hurlbert Toyota.

Apr 292015

Toyota Camry

When it comes to safety technology, competition is a very healthy thing. Or as Russ Rader, spokesman for the Insurance Institute for Highway Safety, puts it in a recent article by the Los Angeles Times, “The automakers are competing on safety and that’s good news for consumers.” His words are a response to Toyota’s decision to offer a bundle of cutting-edge safety features as a low-cost package.

The Toyota Safety Package includes features such as automatic braking and high-beam automation, as well as lane departure alert. Of course the feature that gets the most attention is the automatic braking. Not surprising when you hear why. As the LA Times reports, “Automatic braking systems are cutting damage claims for front-into-rear crashes by about 14%.”

This is how it always goes with new technologies. At first, they are only selectively available as automakers work to get production costs down. Eventually, they become standard. Just looks like this time Toyota has beaten everyone else to the punch.

The Toyota Safety Package will be available for well under a thousand dollars all across the Toyota and Lexus lineup by late 2016.